Its astroturfing - trying to make it look like there's genuine fan support for some entertainment product of theirs. As Mike says the money is prob genuine but do you really want to be involved? I have had similar offers (even more bizarre and less connected to my own content) for my law blawg.
EDIT : or even more likely, yeh, link farming. I wouldn't bother reporting - Google's algorithm catches up..
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Date: 2014-02-01 07:40 pm (UTC)EDIT : or even more likely, yeh, link farming. I wouldn't bother reporting - Google's algorithm catches up..